Ecosystem thinking.
Data-driven by design.
Purposeful transformation.
Boldness for everything next.

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Services

  • I specialise in large-scale digital learning and skills-based transformations. As a trusted adviser to Fortune 500 CLOs around the world, I help companies navigate the ambiguity of change.

    Through extensive EdTech implementations, I’ve developed the proven data-driven methodologies and frameworks that empower L&D teams to shift from a business support function to a strategic growth engine.

  • A product dreamer firmly grounded in deep practitioner expertise, I have a finely tuned radar for the art of the possible. I use this to work with EdTech and PeopleTech vendors — from start-ups to scale-ups — advising on product vision, roadmap development, go-to-market strategy and how to decode the L&D function.

  • As a seasoned and engaged NED Board Member I advise PE and VC firms on high-stakes EdTech investments. I also enjoy playing matchmaker — connecting vendors with potential acquisition partners and helping investors assess true market viability.

EdTech Strategy

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Vendor Advisory Services

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Investor Advisory Services

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EdTech Strategy • Vendor Advisory Services • Investor Advisory Services •

Book

Book cover titled 'The Eight Levers of EdTech Transformation' by Lori Niles-Hofmann on a blue and pink background.

“The Eight Levers of EdTech Transformation”
A comprehensive guide for senior L&D leaders orchestrating enterprise skills development — one individual at a time.

Forged in real-world wins — and the lessons that sting enough to matter.

About Lori

I’m an independent senior EdTech strategist with 25 years of experience spanning international banking, management consulting, and marketing.

A person speaks on stage with a bright pink backdrop displaying the text 'i-love learning 2020' and a heart-shaped logo.

With this history, I know the underbelly of EdTech. I have an unfiltered perspective on what’s possible — and what’s pragmatic. I say the quiet parts out loud.

I know how systems, silos, and shortcuts derail transformation — especially when people are treated as endpoints, not inputs. My work builds value by aligning technology, processes, and human capability. Currently in a budding relationship with Agentic AI.

Based in Toronto, Canada — with one foot in Europe.

  • Lori is a force in the EdTech and AI transformation space. Bold. Strategic. Brilliant. She has been a go-to thought partner for years, especially when I’m facing thorny, high-stakes challenges — not because she tells me what I want to hear, but because she doesn’t. Lori brings sharp data instincts, fearless clarity, and a deep commitment to helping others achieve exceptional outcomes.

    Gina Jeneroux

    Chief Skills & Innovation Officer and Co-Founder, AETHEON

  • Lori and I have known and worked with each other multiple times over the years, she's been a go to person for some of the more off the wall ideas, helping shape, refine and make them marketable, or help me see that they simply aren't worth the effort. Her reputation in the market is second to none. She's practical and approachable and holds true to the impartial advisory services.

    Josh Novelle

    Global Head People Solutions Experience, Convatec

  • Lori is a force in the EdTech and AI transformation space. Bold. Strategic. Brilliant. She has been a go-to thought partner for years, especially when I’m facing thorny, high-stakes challenges — not because she tells me what I want to hear, but because she doesn’t. Lori brings sharp data instincts, fearless clarity, and a deep commitment to helping others achieve exceptional outcomes.

    Gina Jeneroux

    Chief Skills & Innovation Officer and Co-Founder, AETHEON

  • Lori and I have known and worked with each other multiple times over the years, she's been a go to person for some of the more off the wall ideas, helping shape, refine and make them marketable, or help me see that they simply aren't worth the effort. Her reputation in the market is second to none. She's practical and approachable and holds true to the impartial advisory services.

    Josh Novelle

    Global Head People Solutions Experience, Convatec

EdTech Courses

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Data-Driven
Learning Design

This 30-minute course shows L&D professionals how to use data to design smarter. Discover how to analyse learner behaviour, apply marketing techniques to boost engagement, and build a data strategy that drives measurable results.

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Upskilling and Reskilling
your Organisation

This 40-minute course helps you navigate the shift to skills-based organisations with practical tools to future-proof your workforce. Learn how to launch and scale skilling strategies that drive real business impact.